From early morning fan shows to massive digital premieres, releasing a Tamil film today is a battlefield. Here is what goes into getting your favorite star’s movie to the big screen. Introduction: More Than Just a Date
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A has evolved from simple entertainment to a 360-degree business event. For the audience, it is about seeing their hero "whistle-worthy" for 150 minutes. For the producer, it is a math problem involving screens, satellite, and subscriptions. From early morning fan shows to massive digital