Interview [best] — Rina Ellis
One of the first things you notice about Rina is the dichotomy. On stage, she wears cracked digital goggles and safety-pinned corsets—a cyberpunk pixie screaming into the void. In person, curled up in a booth with a matcha latte, she’s soft-spoken and thoughtful.
Rina Ellis has been labeled hyperpop , glitchcore , and even digicore . When I ask which label fits, she winces.
That track, a hazy blend of 808s and whispered confessions, became the blueprint for her sound. But unlike many viral sensations, Rina isn’t chasing the algorithm. She’s chasing a feeling. rina ellis interview
"LUCID LOSS" drops October 27th. If the singles are any indication, Rina Ellis isn't just an interview subject. She’s the future of what pop music sounds like when it finally stops caring about the rules.
When I ask Rina how she got her start, she laughs—a genuine, slightly nervous laugh. One of the first things you notice about
Her latest single, "Internet Crush (Delete Later)" is a masterclass in this tension. The chorus is sticky and sweet, but the bridge descends into glitched-out screaming. It’s about the horror of modern dating—swiping, matching, ghosting.
“Stop optimizing for ‘engagement,’” she says firmly. “I see kids changing their album covers because the contrast ratio wasn’t right for the algorithm. Don’t do that. Your art isn’t a thumbnail. Make something that makes you cry in the car first. Worry about the playlist later.” Rina Ellis has been labeled hyperpop , glitchcore
“Those genres are just boxes the internet built to sell playlists,” she says. “I grew up listening to Fiona Apple and Paramore just as much as I listened to 100 gecs. I want my music to feel like a fever dream, sure, but I also want it to break your heart.”