|verified| — Rarlab

By allowing anyone (including competitors) to include UnRAR in their software, Rarlab made .RAR a universal format. Every competing archiver—7-Zip, PeaZip, even macOS’s The Unarchiver—can extract RAR files. But only WinRAR can create them (outside of third-party reverse-engineered tools, which are legally shaky).

The brothers Roshal are not tech celebrities. There are no TED talks. No “How We Built Rarlab” LinkedIn essays. Eugene reportedly still writes code. Alexander manages the business. They employ a handful of people. No layoffs. No drama. rarlab

Roshal does something radical: he designs a new compression algorithm from scratch. Not a tweak. Not a fork. A true original. He calls it — Roshal ARchive . By allowing anyone (including competitors) to include UnRAR

Rarlab’s official response to the meme status? Silence. They do not engage. They do not DMCA memes. They just keep updating WinRAR for Windows 11, ARM64, and the occasional security patch (remember the ACE vulnerability in 2019? That was a rare dark moment). As of 2025, WinRAR is at version 7.x. The changes are incremental: better RAR5 format, improved AES, support for Zstandard compression, and a dark mode (yes, it took 25 years). Rarlab’s website still looks like 1998. The download button is still honest. The brothers Roshal are not tech celebrities

This is the story of how two engineers from a small town built an accidental empire on shareware, stubbornness, and one of the most efficient compression algorithms ever written. The year is 1993. The internet is still a dial-up screech. Hard drives are measured in megabytes. In Chelyabinsk, Russia—a city better known for tanks and heavy industry—a software engineer named Eugene Roshal begins writing a file archiver.

Because of . The scene, the warez groups, the private trackers—they standardized on .RAR two decades ago. Upload a .7z file and someone will complain. Upload a split RAR set and everyone nods. That network effect is nearly impossible to break. The Code That Conquered: UnRAR Rarlab’s smartest business decision was not WinRAR itself. It was UnRAR —a proprietary but freely distributable decompression library.

The first version is command-line only. Ugly. Brutalist. But engineers notice immediately: RAR compresses better than ZIP, especially on multimedia and executable files. It also introduces —treating multiple files as a single data stream for better ratios. That single feature alone makes RAR the choice for game warez groups, demo scene coders, and anyone distributing large files over 14.4k modems. The WinRAR Era: A GUI That Never Changed (And Never Had To) In 1995, Roshal’s brother, Alexander Roshal , joins the project. Alexander is the interface guy. He builds WinRAR —a graphical Windows shell that looks, functionally, exactly the same today as it did in 1996.